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Director, Oncology Marketing

Company: [Sanofi>
Location: Cambridge
Posted on: May 30, 2025

Job Description:

Job Title: Director, Oncology MarketingGrade: L4Hiring Manager: Thomas SnowLocation: Cambridge, MA, -About the JobSanofi Oncology is on a mission to modernize and strengthen our customer engagement model, allowing us to deliver transformative therapy to patients and meet the unique needs our customers in a new way. The new model emphasizes agility, precision, and deep alignment with the evolving needs of oncology providers and patients, setting a new standard in cancer care. The Oncologist Marketing lead will play a critical role in this by developing and overseeing the engagement strategy for oncology healthcare doctors, crafting a tailored and connected experience across channels. This leader will align content and channel strategies with oncologist needs, ensuring a data-driven, customer-centric approach that supports targeted insights and maximizes engagement impact. This role reports to the Head of US Oncology Marketing. - -We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing progress to make a real impact on millions of patients around the world. -Main Responsibilities: -

  • Lead the creation of a comprehensive engagement strategy and plan focused on oncologists, with an integrated approach that aligns content and channels to provide a seamless, meaningful experience. -
    • Develop segment-specific messaging and engagement tactics that resonate with oncologists' needs, challenges, and preferences. -
      • Collaborate with the Head of Marketing on the development of precise oncologist segmentation to enable targeted messaging and engagement. -
        • Actively support the gathering and application of oncologist insights to refine and personalize the strategy. -
          • Lead a team of channel-specific experts (personal, non-personal/digital, and peer-to-peer) to drive effective marketing execution, strong omni-channel integration, and optimal resource allocation. -
            • Oversee the design, development, and deployment of a content strategy and channel mix tailored to oncologists, ensuring the integration of and optimal balance across digital, in-person, and non-personal channels. -
              • Collaborate closely with cross-functional teams to ensure all engagement is unified. -
                • Guide and align efforts across digital, field, and other CE roles to deliver a consistent and impactful customer experience. -
                  • Monitor engagement performance and metrics to assess impact, make informed adjustments, and drive continuous improvement in oncologist engagement. -
                    • Leverage data and analytics to refine strategies, optimize content and channel effectiveness, and maximize resource allocation. - - -About You - -
                      • Bachelor's degree required; advanced degree in business or life sciences preferred. -
                        • Marketing experience required. Oncology experience preferred. - -
                          • Exceptional communication and analytical skills, with a focus on high-impact execution and results. - -
                            • Proven success in customer-centric marketing strategy development and cross-functional leadership. -
                              • Ability to travel up to 33%. - - -Why Choose Us?
                                • Bring the miracles of science to life alongside a supportive, future-focused team.
                                • Discover endless opportunities to grow your talent and drive your career, whether it's through a promotion or lateral move, at home or internationally.
                                • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
                                • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks' gender-neutral parental leave.Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.#GD-SP ---#LI-SP - -#LI-Onsite#vhdAll compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can

Keywords: [Sanofi> , Weymouth , Director, Oncology Marketing, Executive , Cambridge, Massachusetts

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