Director HCP Marketing, Gastroenterology
Company: Sanofi
Location: Cambridge
Posted on: July 2, 2025
|
|
Job Description:
Job Description Job Title: Director HCP Marketing,
Gastroenterology Location: Cambridge, MA About the Job We are
seeking a dynamic and experienced HCP Marketing lead for Dupixent.
The Director, HCP Marketing, Gastroenterology will lead execution
of the US strategic business direction for EoE HCP Promotion.
Demonstrated strategic agility and strong professional marketing
experience is required. Responsibilities include strategic
planning, development, and implementation of creative campaigns,
while ensuring a strong differentiation from the competition. In
addition, this role will lead cross-functional execution to ensure
flawless coordination of activities across the organization. This
role will report to the US Head of Marketing for Gastroenterology.
The ideal candidate will have a strong background in specialty care
and Gastroenterology, strategic marketing, and cross-functional
leadership. We are an innovative global healthcare company,
committed to transforming the lives of people with immune
challenges, rare diseases and blood disorders, cancers, and
neurological disorders. From R&D to sales, our talented teams
work together, revolutionizing treatment, continually improving
products, understanding unmet needs, and connecting communities. We
chase the miracles of science every single day, pursuing Progress
to make a real impact on millions of patients around the world. We
are an innovative global healthcare company, committed to
transforming the lives of people with immune challenges, rare
diseases and blood disorders, cancers, and neurological disorders.
From R&D to sales, our talented teams work together,
revolutionizing treatment, continually improving products,
understanding unmet needs, and connecting communities. We chase the
miracles of science every single day, pursuing progress to make a
real impact on millions of patients around the world. Main
Responsibilities - Address key insights, and proactively identify
customer needs in order to establish Dupixent as the standard of
care in EOE. - Lead performance management: development of Sr.
Leadership performance updates, coordinate performance review
meeting activities and work with market research and analytics to
develop and generate appropriate data. - Implement targeting,
segmentation, and Omni-channel strategies. - Coordinate global
teams on HCP Marketing strategy and tactical roadmap elements such
as Branded, promotional messages, Disease State Awareness
campaigns… - Develop unbranded/branded campaigns and messaging
based on customer insights. - Oversee national HCP marketing
programs. - Drive innovative marketing platforms, leverage digital
technology, and develop customer support solutions. - Interface
with medical, regulatory, and legal teams to create marketing
materials. - Manage advertising agency partner and other vendors to
ensure execution towards objectives. - Contribute to the congress
strategy for EoE - Support the development and management of the
Dupixent EoE HCP marketing budget. - Partner across functions and
therapeutic areas to enhance Dupixent’s overall value proposition.
- Act as a sponsor and ally for inclusion and diversity in all
elements of our business - Comply with all forms of legal and
statutory regulation within domain of responsibility, including
compliance with applicable SOPs, industry codes of practice and
best practices and actively support and promote a compliance
culture and safe environment throughout the organization About You
- Bachelor’s degree and 8-10 years of relevant healthcare or
pharmaceutical industry experience - 8-10 years’ experience in
product/brand management, and/or strategic marketing, commercial /
business development with product launch experience in the
pharmaceutical or biopharmaceutical industries - Commercial and
business acumen: strong track record in the pharma/bio-pharma
industry driving commercial success in a range of roles inclusive
of marketing & sales. - Relationship management, conflict
resolution and ability to work collaboratively, along with strong
organizational and operational skills - Ability to influence across
all levels of the organization - Data driven decision-maker; able
to distill large amounts of data and information to find the lead
story, communicate it effectively to others, and inspire action -
Global experience and/or prior international assignment a plus
Travel: Up to 30% (conferences, congresses, etc.) Why Choose Us? -
Bring the miracles of science to life alongside a supportive,
future-focused team. - Discover endless opportunities to grow your
talent and drive your career, whether it’s through a promotion or
lateral move, at home or internationally. - Enjoy a thoughtful,
well-crafted rewards package that recognizes your contribution and
amplifies your impact. - Take good care of yourself and your
family, with a wide range of health and wellbeing benefits
including high-quality healthcare, prevention and wellness programs
and at least 14 weeks’ gender-neutral parental leave. Sanofi Inc.
and its U.S. affiliates are Equal Opportunity and Affirmative
Action employers committed to a culturally diverse workforce. All
qualified applicants will receive consideration for employment
without regard to race; color; creed; religion; national origin;
age; ancestry; nationality; marital, domestic partnership or civil
union status; sex, gender, gender identity or expression;
affectional or sexual orientation; disability; veteran or military
status or liability for military status; domestic violence victim
status; atypical cellular or blood trait; genetic information
(including the refusal to submit to genetic testing) or any other
characteristic protected by law. GD-SG LI-GZ LI-Onsite vhd All
compensation will be determined commensurate with demonstrated
experience. Employees may be eligible to participate in Company
employee benefit programs, and additional benefits information can
be found here.
Keywords: Sanofi, Weymouth , Director HCP Marketing, Gastroenterology, PR / Public Relations , Cambridge, Massachusetts